Understanding
how to craft web content is the basic requirement for an aspiring content
writer. The digital
marketing institute in Jaipur is here to answer all questions that are
hovering in your mind.
The
first thing you need to do is - to make an outline of the original content.
Here
are the points you should include in the outline -
1. Write the services and products you provide
to the customers.
2. Know who will be your target audience
(students, professionals, kids, old people or everyone) and address them
accordingly.
3. List the special features of the
product/services. This tells people how your services/products are different
and better than those of your competitors.
4. What is the purpose of your website and how
it will benefit the visitors?
5. The price at which you will offer that. ( a
general idea)
6. If you are having any scheme or discounts
available, do mention them. You can also include the package details (if you
are offering any) or a link to the page that displays the packages.
7. You have collected all the information in
one place. Now you have a rough copy of your content. Improve it and craft your
beautiful web content copy.
After
you understand how to write the content you begin building your profile. Online marketing institute in Jaipur offers training for beginners to learn
content writing that help to understand the core concepts of content creation.
There
are some crucial steps that you need to take for establishing yourself in the
online market -
1. Blog - Choose a good platform like Medium,
Linkedin articles, EzineArticles, etc. and write quality blog/ articles on a
consistent basis. If you are good enough, people will approach you for business
inquiries.
2. Create a Profile on Freelancing Platform -
Websites like Upwork, Freelancer, People Per Hour, Fiverr, etc. serve as
amazing online marketplaces to find clients. Create a compelling profile on
these websites & get started!
3. Learn SEO - SEO helps you in ranking on
your website in the search engine. If your content sits on page 2 or lower pages
of Google, it will take ages to build an audience. Join seo training institute
in Jaipur to grab all the attention you are worthy of.
4. Join Groups - A number of business owners
post their content requirements on facebook and google+ groups. Join groups
that are specifically for freelancers. Directly approach people on hangouts who
are offering projects that you wish to work on.
5. Follow the experts - Subscribe the blogs
and websites of people who are already experts in this niche i.e. the dedicated
freelance writers who have changed the world of freelancing! Some of them are -
Darren Rowse, Carol Tice, MUKTI MASIH, etc. By reading their blogs you will
understand a number of concepts that can help you ace your writing.
6. Writing Down Your Thoughts - I used to
ignore it at first but after doing so I realized how important it was.
Sometimes the personal experiences in your life can be quite overwhelming if
you pen down how it feels you get the inspiration for your own blog.
7. Have your own Website/ Blog - Often due to
lack of time freelance content writers skip it. If you are good enough you do
not need the help of a third party site to get potential leads, your blog/
website can get significant traffic and business.
Have
your own blog increases your credibility!
Clarustech
is a digital marketing institute in Jaipur which helps individuals reach their
full potential through various online marketing course.
For
More Info : Website
Development Company in Jaipur